How to identify your ideal customers

In this FREE webinar, I will share some share some tools and strategies to identifying your ideal customers as a start-up or small business

In this FREE webinar series relevant to start-ups, small businesses and people looking to launch a business, I will share some tools and strategies to help you identify the real business opportunities and clarify your unique selling point.

In the 4th webinar session, we will cover HOW TO IDENTIFY YOUR IDEAL CUSTOMERS. This includes understanding who is most likely to be attracted to your offer and how big an opportunity they represent. We will also cover a simple persona exercise to help you bring them to life and use these customer portraits to inspire key decisions in your current or future business.


Please register directly on GO TO Webinars here @

(and make sure you have downloaded technology)

If you can’t make the live event, register directly on link above so I have your email or please send your email contact details to, and I will give you access to the recording for 5 days after the live event.


My name is Kristine Bell and I am the founder of SPARK IT Insights & Ideas.

I have 20+ years working internationally as Customer Strategist, Insight Expert and Workshop Facilitator in Advertising, Branding & Innovation and Market Research across a wide range of sectors and brands.

I have a B.Sc. in Business Administration, M.Sc. in Economics and Marketing (CBS, Copenhagen), MBA (GSB, Cape Town).

My intentions for this FREE (9 sessions in total) weekly webinar series are:

1. inspire new insights, ideas and creative leaps in your business.

2. Empower successful strategies and solutions that will grow and pivot your business.

3. Build meaningful, lasting customer relationships.

Each webinar session is approx. 50-1hr in duration.

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